Best Link Shortening Tools of 2021

Written by Abhik Dutta

On January 11, 2021

URLs or Uniform Resource Locators in modern day lingo are known as links. You may also encounter this term whenever someone asks you to share something off the internet. Say, you need to share a video on YouTube to your friends, generally you just copy-paste the link and forward it. It basically gives a sense of where a certain entity on the internet is virtually located. In other words, links or URLs are virtual addresses of internet entities. To mitigate and manage these links, link shortening tools are used.

Link Shortening Tools emphatically shorten large and unattractive links and transform them into more memorable URLs. There are hundreds of such tools on the internet and these tools help into optimizing specific content.

In this blog, Ryzely brings an in-depth analysis of 30 of the best link shortening tools:

1.  Ryzely

ryz link shortening tool

Ryzely in particular is a dependent and efficient social media and content management tool. Moreover, it allows users to obtain short and optimized links for their social media platforms. This basically helps users to have a more enhanced content strategy. Ryzely also lets users to add team members to ensure a streamlined workflow.

Prominent features:

  • It is rather very easy to use and is an efficient tool.
  • Correspondingly schedule multiple posts.

Pricing Plans:

(All plans inclusive of 14-day trial)

  • Musgravite: $19/mo
  • Emerald: $59/mo
  • Ruby: $99/mo

2. Firebase Dynamic Links

fdl link shortening tool

Dynamic Links not only allow users to shorten their URLs but also help them to analyze deep links potential. It thus drives a large traffic to your website and gains more engagement. FDL also provides certain analytics that will improve your link assessment.

Prominent features:

  • Coupled with Shazam, nprOne, Fabulous.
  • Chiefly increases conversion for user-user sharing.

Pricing Plans:

  • Free

3. TinyURL

tu link shortening tool

TinyURL is a simple but effective tool when it comes to link shortening. It lets users to customize the letters in the URL to maintain the integrity of their brand. It is also easy to access and makes link developing very easy.

Prominent features:

  • Markedly easy to use.
  • Evidently, no breaking of links ever.

Pricing Plans:

  • Free

4. Ow.ly

ol link shortening tool

Ow.ly is undoubtedly Hootsuite’s one of the best innovations. It is chiefly integrated with Hootsuite making it easier to access. It generally helps users to shorten their links but also aims at making link performance index better.

Prominent features:

  • Coupled with Hootsuite.
  • All information under one dashboard.

Pricing Plans:

  • Free

5. Bitly

Bitly is undeniably one of the most popular link shortening tools available. It basically helps create shorter and customized URLs to make your website more optimized. It also helps in keeping track of all the useful link analytics.

Prominent features:

  • Shorten links for both social media and mobile apps.
  • Coupled with McDonald’s, Dunkin’ Donuts and GE.

Pricing Plans:

  • Basic: $29/mo
  • Enterprise: Contact vendor for quote price.

6. Buff.ly

bl link shortening tool

Buff.ly is emphatically brought to you by famous social media management giants Buffer. It not only helps users to shorten their URLs but also allow them to schedule for later use. It is presently supported on Facebook, LinkedIn, Twitter and Instagram.

Prominent features:

  • Simple but effective tool.
  • Chiefly increases conversion for user-user sharing.

Pricing Plans:

  • Pro: $15/mo
  • Premium: $65/mo
  • Business: $99/mo

7. Adf.ly

al link shortening tool

Adf.ly is unquestionably the most unique link shortening tool on the internet for social media platforms. It basically allows users to earn money with every click they receive on their shortened link. It also provides advertising without any popups.

 Prominent features:

  • View link performance generally.
  • Coupled with Facebook and Twitter.

Pricing Plans:

  • Free

8. Bit.do

bd link shortening tool

Bit.do is emphatically easy to use. All you need to do is sign up on its homepage and copy-paste your link to make it shorter. Moreover, it provides data on how your links are performing and allow users to customize their domains to assert brand integrity.

Prominent features:

  • Specifically use customized domains.
  • It is particularly easy to use and requires no sign up fee.

Pricing Plans:

  • Free

9. Rebrandly

re link shortening tool

Apart from shortening URLs, Rebrandly contrarily provides information on deep-linking of URLs that help to generate more clicks on your website. Coupled with big ventures like Lamborghini, Harvard, Dell, Accenture, Oracle, Tesla, United Nations, Axa, SAP; Rebrandly helps users to gain surge engagement.

Prominent features:

  • Builds UTMs concurrently.
  • Emphatically conditions URL routing.

Pricing Plans:

  • Contact vendor for quote price.

10. Polr

po link shortening tool

Although a link shortening tool, Polr is mainly known for its self-hosting capabilities. Thus, this makes it suitable for branding and building customer trust. It also has a demo page as one of its services which makes it different from other tools on the internet.

Prominent features:

  • Markedly available analytical data.
  • Concurrently shows performance of links.

Pricing Plans:

  • Contact vendor for quote price.

11. Blink

A link shortening tool, Blink correspondingly helps users in managing, monitoring and measuring all analytical ends of link management. All in all, Blink is much more than just a URL shortening tool. It provides a base to users to emphatically create interactive URLs to drive more engagement.

Prominent features:

  • More privacy features than other tools.
  • It also enables to change destination at any later stage.

Pricing Plans:

  • Expert: $12/mo
  • SMB: $99/mo
  • Team: $299/mo
  • Business: $599/mo
  • Enterprise: Contact vendor for quote price.

12. Hyperlink

Compatible with Android, iOS and web applications, Hyperlink is basically a link shortening tool that has the ability to deliver push notifications. It also provides features like analytics and tracking.

 Prominent features:

  • It markedly provides unlimited links and clicks.
  • Build custom domains.

 Pricing Plans:

  • Free
  • Standard: $39/mo
  • Enterprise: Contact vendor for quote price.

13. T2M

T2M is another link shortening tool that helps users shorten lengthy links into short and branded URLs for social media. Moreover, it lets users track and monitor link analytics. It also sports two dashboards that allow users to store location information and device and platform information respectively.

 Prominent features:

  • QR-code integration for easy sharing.
  • Emphatically monitor all actions.

Pricing Plans:

  • Basic: $5/mo
  • Standard: $9.99/mo
  • Pro: $29.99/mo
  • Premium: $89.99/mo
  • Dedicated: Contact vendor for quote price.

14. URL Shortener by Zapier

Zapier not only shortens your links, its URL Shortener automatically creates and saves the shortened link each time you perform a certain action. Zapier’s URL Shortener is undoubtedly one of the most popular tools used by website hosts.

Prominent features:

  • It emphatically hosts its own integrations.
  • Compatible with all web browsers.

Pricing Plans:

  • Free

15. Yourls

An acronym for “your own URL shortener,” Yourls is also a free and open source tool. Moreover, it provides privacy options for your links and you can choose whether to make your data private or public. Users can correspondingly choose string sets for their custom links.

Prominent features:

  • Users can also several plugins.
  • While Polr has a minimalistic look, Yourls provides more custom options.

Pricing Plans:

  • Free

16. ClickMeter

Clickmeter shortens your links and also optimizes click-rate ratio of users of social media platforms. It is more suitable for advertisers and agencies than small businesses. It supports multiple languages and integrates emphatically with webmasters.

Prominent features:

  • Explicitly encrypt URLs.
  • Concurrently devise-based targeting.

Pricing Plans:

  • Medium: $29/mo
  • Large: $99/mo
  • X-Large: $349/mo

17. Tiny.cc

Tiny.cc is basically a link shortening tool that allows users to obtain shorter links to achieve more engagement on their websites. It also permits users to customise their links and ensures non-expiring URLs.

Prominent features:

  • Unlike other tools, it has no link breaking.
  • Simple but effective tool.

Pricing Plans:

  • Free

18. Sniply

Although best suited for content creators, Sniply can also be used by all sorts of website hosts and social media. It is simple and effective when it comes to evidently driving brand engagement by shortening URLs.

Prominent features:

  • Likewise boost your content with short links.
  • Particularly add a call-to-action button for every link.

Pricing Plans:

  • Basic: $29/mo
  • Pro: $79/mo
  • Business: $149/mo
  • Agency: $299/mo

19. Shorte.ST

Shorte is another tool that helps users get paid with every click after it shortens the desired link. It is absolutely free to use and particularly drives larger traffic.

Prominent features:

  • Users can emphatically earn money with every click.
  • Particularly easy to use.

Pricing Plans:

  • Free

20. Cuttly

Generally used as a link shortening tool for social media, Cuttly has other features too. It also helps users to track all the shortened links in real time and perform detailed analytics. Moreover, it is an effective link management platform with options to optimize and customize each short URL.

Prominent features:

  • Significantly optimize your links.
  • Customize your links accordingly.

Pricing Plans:

  • Free: $0
  • Single Monthly: $25/mo
  • Team Monthly: $99/mo
  • Team Enterprise Monthly: $149/mo

21. Clkim

Clkim is basically a one-stop-shop for all link management related quims for social media. It not only shortens your URLs, it also monitors link performance and helps customize those links. It also supports tons of powerful integrations.

 Prominent features:

  • Great optimization and interfaces.
  • 24/7 customer service.

Pricing Plans:

  • Analyze: $10/mo
  • Optimize: $70/mo
  • Monetize: $100/mo

22. Short.io

Short.io lets user specifically share URLs with custom domains and track clicks in real-time apart from shortening them. It also supports a fully integrated customer care.

Prominent features:

  • Simultaneously allows user to perform pixel tracking.
  • Shows detailed statistics.

Pricing Plans:

               (All plans are inclusive of 30-day free trial)

  • Free
  • Personal: $20/mo
  • Team: $50/mo
  • Enterprise: $150/mo

23. Linkly

Linkly shortens URLs specifically and permits users to gain more audience by smart redirects and retargeting pixels. It also lets users view reports and customise social media preview.

Prominent features:

  • Straightaway add pixels tracking.
  • Maintain your brand integrity accordingly.

Pricing Plans:

  • Basic: Free
  • Plus: $29/mo

24. Pixelme

Pixelme is actually a tool used for shortening links and make it easily available for websites and social media platforms. It helps users to build custom audiences specifically from each URL. Moreover, you can add retargeting pixels on your Amazon product pages.

Prominent features:

  • Significantly increase CTR with branded links.
  • Determine performance index for each link.

Pricing Plans:

               (All plans inclusive of 7-day trial)

  • Free
  • Starter: $17/mo
  • Growth: $41/mo
  • Business: Contact vendor for quote price.

25. SmartURL

SmartURL not only shortens your links but also helps users in organising those links on the basis of country and device destinations.

Prominent features:

  • Enhanced access tools.
  • Custom domains and sub-domains.

Pricing Plans:

  • Pro: $49/mo
  • Premium: $249/mo

26. Soo.gd

Soo.gd is basically just a free online tool that aims at shortening URLs for social media. It is a simple but effective tool.

Prominent features:

  • Easy to use.
  • Additionally, it is free of cost.

Pricing Plans:

  • Free

27. Tinycc

Although very much similar to Tiny.cc, Tinycc is slightly different than its namesake. It specifically deals with smart links to reach specific customers. It also supports pixel retargeting.

Prominent features:

  • Supports universal links, deep links and digital asset links.
  • Particularly popular with agencies and businesses.

Pricing Plans:

  • Basic: $5/mo
  • Business: $25/mo
  • Pro: $44/mo
  • Enterprise: Contact vendor for quote price.

28. Tiny.ie

Tiny.ie is used for link shortening and deep targeting those links consequently. Additionally, it increases the traffic on certain websites and provides in-depth data on tracking.

Prominent features:

  • Pixel Retargeting allowed.
  • Allows custom domains.

Pricing Plans:

  • Starter: $19/mo
  • Growth: $49/mo
  • Pro: $99/mo

29. GoLinks

GoLinks are basically short intuitive links that can be shared by teams across various platforms. It modifies long lengthy links into short links to make sharing easy.

Prominent features:

  • Mainly suitable for cloud-based users.
  • Increases efficiency and additionally are more effective.

Pricing Plans:

  • Free
  • Starter: $1.99/mo
  • Pro: $3.99/mo
  • Enterprise: Contact vendor for quote price.

30. LyncMe

LyncMe is an all-in-one link management tool that allows users to customize their links. It also provides insights that are useful to reach wider engagement.

Prominent features:

  • Ensures more engagement.
  • Interactive user interface.

Pricing Plans:

  • Contact vendor for quote price.